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Christina WRITES, by Christina Fernandez-Morrow, award-winning writer and editor, helps businesses create engaging content that establishes and strengthens their brand voice and story. Christina WRITES Sign up to get started elevating your brand voice Let's get started I can't wait to create your story! Home

Christina Fernandez-Morrow is an award-winning writer and editor. Her portfolio showcases projects in areas like writing and editing, marketing, storytelling, and copyediting. LET'S WORK TOGETHER Your business story should be told so powerfully, engagingly, and compellingly that it captivates your audience, builds loyalty, and drives growth. Contact me to assess your communications and find the gaps between what you do, what your clients need, and your unique story Get Started Step 1 Tell me about yourself Your history, challenges, goals and vision for the future are part of your story. Step 2 Assess: Strengths Opportunities Gaps Distinctions Needs Step 3 Review Recommendations Timeline Payment options

My Portfolio Explore how I've transformed content into measurable business growth.

ABOUT "I don't just write copy, I create narratives that resonate, engage, and inspire." As an award-winning writer and editor, I've built my communications firm with a singular mission: to help small and medium-sized businesses find their voice and tell their story in a way that feels personal and professional. Every business has a distinct voice that sets it apart and drives connection. My passion is bringing that story to life through strategically crafted blog posts, persuasive campaigns, high-performing digital content, insightful articles, engaging newsletters, attention-grabbing press releases, and innovative marketing materials. I take the time to understand your company’s values, mission, and personality, then transform those insights into clear, consistent messaging that builds trust, drives action, and helps your brand stand out where it matters most. "I help businesses create compelling content that sets them apart from the competition by crafting engaging narratives that are memorable and impactful to drive results." HOW IT STARTED Since I first heard my mother read to me, I was fascinated with stories. My bookshelf was bigger than my toy chest and much better stocked. By kindergarten I was writing and illustrating my own books. A few years later, I won my first writing award: Junior Achievement Book of the Year. I still remember the pride I felt that my book was printed and displayed in the hallway of my school. With a degree in marketing, I led attention-grabbing integrated campaigns in English and Spanish for Fortune 500 companies, winning Campaign of the Year by the American Advertising Federation in 2009. My passion for storytelling sharpened when my press releases and grant-writing secured national media and funding for clients impacted by the nonprofits I managed. I wrote for fun as well, winning a 5-Minute Fiction contest with a YA dystopian tale featuring urine in the first sentence. In 2012, my world was turned upside down when my husband died unexpectedly. I channeled my pain into words, writing blogs and articles about loss, grief, widowhood, and parenting through heartache that led to multiple speaking engagements and my first publication in an anthology about losing your soulmate. Life is too short not to pursue one’s passions, so I threw myself into a Master of Fine Arts in Writing from Vermont College of Fine Arts. Armed with my MFA, I write with the same fascination I’ve had since my mom introduced me to the written word. In 2024 and 2025 I won multiple awards from the National Association of Hispanic Publications that honor the best in bilingual, targeted editorial content. Your story matters, too so let's tell it brilliantly and authentically.

PORTFOLIO The Reason We Breathe Article, Artous Magazine, November 2035 Beyond the Northern Winds Short Story, Literary Magazine , November 2035 Black Teeth Nonfiction, The Tribunal , May 2035 Midnight Shadow Short Story, The Daily Read Blog, March 2035 The Passage Longform Editorial, The Tribunal, November 2035 Ripple Article, The Tribunal, February 2035 Warp in Space Essay, Art Magazine, November 2035

Christina Fernandez-Morrow, award-winning writer and marketer helps businesses elevate brand voice. Christina WRITES Growing Your Business Through Effective Storytelling I don't just create content, I architect strategic frameworks that drive retention, revenue, and reach. For Des Moines Area Community College, I developed customized action plans for 80+ first-generation students, exceeding retention goals by 12% annually while achieving a 70% good academic standing rate and boosting enrollment by 5%. At Hola America Media Group, I led content teams through digital transformation, integrating SEO, social media, and AI-powered analytics to deliver a 12% engagement lift and 20% organic traffic growth. My strategic marketing campaigns consistently increase client sales by an average of 15% and website traffic by 30%, with email campaigns achieving 25% open rates and 15% click-through rates. My expertise spans rebranding and positioning strategy, data-driven performance analysis, and multilingual copywriting across blog posts, newsletters, marketing emails, print materials, and website content. I've led several successful rebrand projects that achieved 20% brand awareness growth while maintaining an 80% client acquisition close rate. Whether you need engaging content or comprehensive strategy, I deliver measurable results that elevate your brand and accelerate business growth. Learn More More Services

Christina Fernandez-Morrow is an award-winning writer and editor specializing in blog posts, newsletters, marketing emails, printed marketing materials, and website content for small and medium sized businesses. Focus on your products and services while Christina Writes crafts compelling and engaging narrative-based print and digital content for your clients. Award-winning writer and editor who transforms ordinary messages into extraordinary narratives, empowering her clients to communicate with confidence and clarity. Christina Fernández-Morrow, Owner & Chief Word Wrangler How my tailored approach can help your business grow: BRAND IDENTITY Messaging that defines your brand. Brand Storytelling : Share your story in a way that's authentic and unforgettable. Brand Voice Development: Create a voice that captures who you are and connects with your audience. Creative Consulting: Turn ideas into data-driven stories that deliver measurable impact. CONTENT THAT CONVERTS Headlines, ads, and emails that help your audience say “YES !” Digital Content: Clear and engaging to make visitors stay and Google take notice. Copywriting That Sells: Headlines, ads, and emails that build trust and increase leads and sales. SEO & Keyword Strategy: Improve search visibility to help your business show up and stand out online. MARKETING Speak to clients, employees, and stakeholders in ways that elevate your brand image. Multi-channel Campaigns: Creative campaigns that grab attention online and offline. Social Media Strategy: Posts that grow your presence and build loyal followers and conversions. Public Relations & Media Support: Press, podcasts, and media features that highlight your best stories. View portolio Let’s Build What’s Next for Your Brand. Your story is your biggest asset, so let’s turn it into measurable results. Fill out the form to start building strategic messaging that increases visibility, drives growth, and strengthens your competitive edge. Christina has collaborated with Hola America News and Hola Iowa as a writer and editor for years. I greatly enjoy how her work connects readers with the stories' subjects at such an empathetic level. I'm always impressed by her professionalism and talent as a writer and editor. - Tar Macias, CEO, Hola America Publications